• Obi@sopuli.xyz
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      1 month ago

      Without looking it up, I believe it was because they were producing so much salmon and looking for ways to make it more popular.

      • Chip_Rat@lemmy.world
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        1 month ago

        I recall watching a YouTube deep dive on it and basically it was debunked. It’s raw fish, people have been eating it on sushi rice since fish and rice existed. But Norway did push it heavily in the 80’s.

        It might have been that Andong guy…